Branding: Identity Design w/ Yo Santosa
Chris Do sits downs with Founder and Creative Director, Yo Santosa for her perspective and insights into building brands with personality. It's a special late night edition of Unfiltered taped live in front of a studio audience. This is a must watch episode if you are a graphic designer and want to understand the secrets […]
What Is Branding? 4 Minute Crash Course.
What is branding? A brand is not a logo. A brand is not a product. A brand is not a promise. A brand is not the sum of all the impressions it makes on an audience. A brand is a result–it's a person's gut feeling about a product, service or company. It's in their heads […]
Logo Design Process with a Client – Building A Brand, Ep 6
What is logo design? How do you design a logo for your company? What is the logo design process? How do you present your logos to clients? A Logo helps identify a brand in the simplest way possible. It can convey emotion, reputation, and a plethora of other feelings about a brand. When done right. […]