Terms & Conditions: Brand Design & Development

Brand Design & Development Services

BrandEdge Design Lab (Sole Trader)
Last Updated: 10 January 2026

1. About the Designer

These Terms & Conditions (“Terms”) govern the provision of brand design and development services by BrandEdge Design Lab, a sole trader business (“the Designer”, “we”, “us”, “our”).

Business details:

These Terms apply to all professional relationships between the Designer and the client (“Client”, “you”, “your”).

2. Formation of Contract

2.1 These Terms, together with any written proposal, quotation, scope of work, or invoice (“Proposal”), form the entire agreement (“Contract”) between you and the Designer.

2.2 A Contract is formed when:

  • You accept a Proposal in writing, or

  • You instruct us to begin work, or

  • You make any payment toward the project.

2.3 Any terms supplied by the Client are expressly excluded unless agreed in writing.

3. Scope of Services

3.1 Services include, but are not limited to:

– Brand Strategy & Guidelines
– Logo design and brand systems
– Visual identity development
– Brand identity design (New Brand Identity: Logo, Colors, Typography)
– Brand guidelines
– Marketing and promotional design assets (Marketing Collateral: Brochures, Business Cards)
– New Brand Identity (Logo, Colors, Typography)
– New Website Development
– Website Redesign
– Packaging Design
– Social Media Kit
– Other (Specific designs and services)

3.2 The exact scope, deliverables, timelines, and revision allowances are defined in the Proposal.

3.3 Any work outside the agreed scope constitutes a change request and may incur additional fees.

4. Client Responsibilities

You agree to:

4.1 Provide all necessary briefs, content, feedback, and approvals promptly.
4.2 Ensure all supplied materials (logos, images, trademarks, text) are legally owned or licensed.
4.3 Appoint a single authorised decision-maker.
4.4 Accept that delays caused by late feedback or materials may affect delivery timelines and costs.

5. Fees, Payments & Expenses

5.1 Fees
All fees are stated in the Proposal. A non-refundable deposit of 25% is required before work begins unless otherwise agreed.

5.2 Payment Terms

  • Invoices are payable within 7 days of issue

  • Late payments may accrue interest at 8% above the Bank of England base rate, in accordance with the Late Payment of Commercial Debts (Interest) Act 1998

5.3 Suspension of Work
We reserve the right to suspend work and withhold deliverables if payment is overdue.

5.4 Expenses
Approved third-party costs (e.g. stock images, fonts, print production) will be itemised and charged separately.

6. Intellectual Property Rights

6.1 Ownership Before Payment
All concepts, drafts, designs, and working files remain the property of the Designer until full payment is received.

6.2 Transfer of Rights
Upon full payment, the Client receives a licence (or assignment where specified) to use the final approved deliverables for the agreed purpose.

6.3 Excluded Rights
The Designer retains:

  • All preliminary concepts not selected

  • Working methods, tools, templates, and know-how

6.4 Unauthorised Use
Unauthorised use, modification, or reuse of designs may result in fees equal to twice the agreed project value.

7. Revisions & Approvals

7.1 The number of revision rounds is defined in the Proposal.
7.2 Additional revisions or major direction changes may incur additional fees.
7.3 Deliverables are deemed approved if no feedback is received within 5 working days of delivery.

8. Third-Party Materials & Legal Compliance

8.1 The Client is responsible for clearing rights to all materials they supply.
8.2 The Designer is not liable for legal infringements caused by Client-supplied content.
8.3 The Client agrees to indemnify the Designer against third-party claims arising from such materials.

9. Warranty & Limitation of Liability

9.1 The Designer warrants that services will be performed with reasonable skill and care.

9.2 The Designer does not guarantee commercial success, increased sales, or specific outcomes.

9.3 Limitation of Liability
Total liability is limited to the total fees paid under the Contract.

9.4 The Designer shall not be liable for:

  • Loss of profits

  • Loss of business

  • Indirect or consequential damages

10. Termination

10.1 Either party may terminate the Contract with 14 days’ written notice for material breach.

10.2 If the Client terminates after work has begun, all completed work and incurred costs remain payable.

10.3 Deposits are non-refundable.

11. Portfolio & Attribution

11.1 The Designer may display completed work in portfolios, websites, and promotional materials unless agreed otherwise in writing.

11.2 The Designer may include a discreet credit where appropriate.

12. Confidentiality & Data Protection

12.1 Both parties agree to keep confidential information private unless legally required.

12.2 Personal data is processed in accordance with:

  • UK GDPR

  • Data Protection Act 2018

See our Privacy Policy on the website for further details.

13. Force Majeure

The Designer shall not be liable for delays or failure caused by circumstances beyond reasonable control, including illness, technical failure, or acts of God.

14. Governing Law & Jurisdiction

These Terms are governed by the laws of England and Wales.
The courts of England and Wales shall have exclusive jurisdiction.

15. Entire Agreement

These Terms constitute the entire agreement between the parties and supersede all prior discussions or agreements.

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